Software as a Service (SaaS) marketing that generates growth.
Get help from experienced SaaS marketing professionals with backgrounds in roles such as specialists and marketing managers on the client side in startups and scale-ups.
Analysis, strategy, and targeted customer journeys.
We review and analyze your customer and market data, define the strategy and customer journey in a workshop, and then create a roadmap for your marketing.
Growth engine for SaaS
Inbound marketing and account-based marketing are some of our absolute core competencies. We build a strong growth engine that ensures targeted execution of the customer journey across all your channels, as well as proper lead management and reporting.
Would you like to know more?
So call us below.
We help, among other things.
"Our collaboration with Formula X has been strategically strong, and during our partnership, we have gained significantly more qualified leads and new customers. Formula X has delivered beyond expectations, always on time, and we would never have reached our goals without Formula X. We look forward to seeing SOCWeld grow much more in the future."
Jesper Vig Thomasen –
Head of Sales | SOCWeld
About us
Thoroughly tested frameworks for SaaS companies.
Formula X has emerged from a background in SaaS. Therefore, our frameworks have been thoroughly tested on both larger and smaller SaaS companies, ensuring you get the most value for your money.
At Formula X, you won't meet classic marketing consultants, but experienced B2B marketing nerds with practical experience from the client side. That's why we understand your typical challenges from the inside out and can help you get from A to Z faster.
Hvad siger andre om Formula X?
Formula X is an excellent sparring partner that quickly understands B2B challenges and provides value-adding and qualified advice, collaboration, and execution within digital marketing.
– Kristine Andersen, CRO, Zylinc
- Experience from SaaS companies
- Thoroughly tested frameworks
- We assist from strategy to execution.
Since 2005
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What do our customers say?
At Formula X, things aren't wrapped up or hidden in buzzwords. It's refreshing to have a partner we can speak with directly and concretely, without so much BS, unnecessary PowerPoint slides, and beating around the bush. Honest, concrete, and straightforward.
Formula X is an excellent sparring partner that quickly understands B2B challenges and provides value-adding and qualified advice, collaboration, and execution within digital marketing.
I would definitely recommend Formula X to anyone looking to focus on B2B and drive growth through account-focused marketing.
Our collaboration with Formula X has been strategically strong, and during our partnership, we have seen a significant increase in qualified leads and new customers. Formula X has delivered beyond expectations, always on time, and we would never have achieved our goals without Formula X. We look forward to seeing SOCweld grow even more in the future.
I have previously collaborated with Leonard and would definitely recommend Formula X for work on the digital customer journey and HubSpot, as you get a reliable and skilled partner who won't overwhelm you with sales pitches.
Framework
The Formula X method
Our methods are fully focused on creating an effective marketing funnel using the 4 building blocks:
- Analysis & Strategy
- Foundation
- Growth engine
- Lead generation
Analysis & strategy
We review and analyze your data, customers, and market, and define the strategy and customer journey.
Foundation
We build the foundation to execute the strategy and customer journey. We can, among other things, assist you with design, content, website, and technology setup.
Growth Engine
We build an 'always-on' growth engine for you, ensuring full execution of the customer journey through content distribution on the right channels, as well as proper lead capture and marketing automation.
Lead gen
We help you generate more leads through performance marketing, and content, and provide reporting to the management.
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